Social – The Real Time Real Story

In 805conversations by Mark Sylvester

Teri Thompson, marketing and social media strategist, author and adjunct professor at California Lutheran University, talked with host Mark Sylvester to discuss the state of social media, real-time marketing and what it’s like being a professional in the role as a professor in the classroom. A lot of ground was covered during this informative episode;
  • Being an Adjunct Professor as a working professional
  • How social media is different with international audiences
  • The role of social and Crisis Management
  • Free tools to help manage your social strategy
  • Why you want to have a We’re Listening policy
  • Managing Conversations
  • The factors that caused the seismic shift to social as a lead strategy in marketing
  • Being truthful with your audience
Teri is a frequent speaker and can be easily found here on LinkedIn