Who’s doing what with whom? Over a year ago, Jan Campbell of the Santa Barbara Foundation asked this question. Now almost a year later, we have an answer. 805connect is capturing the wealth of talent, the depth of skills and the rich diversity of industry experience in our region. For the past 12 weeks this newsletter has focused on highlighting the hidden gems located in the 805. Exploration for cool companies has led to discoveries that continue to surprise us. There are so many fascinating companies we now know exist. We found a marketing company that’s been around for 20 years, yet we’d never heard about them. We learned about an amazing collection of technical writers who are doing great work. It’s ironic that companies are great at telling their stories outside the region and are nearly invisible here. 805connect’s mission is to shine a spotlight on the region’s spectacular talent and businesses. The challenge for you today is to make sure that the service you provide, the product you produce, the description of the gem that makes you unique, is clear to all members of 805connect. Today, look at your profile. We’ve recently updated the list of skills and industry’s. Make sure you can be easily found, and while you are at it, see if you can find a new colleague to add to your network.